EY announces Alight Analytics’ Co-Founder, Michelle Jacobs, is an EY Entrepreneur Of The Year® 2015 Award finalist in the Central Midwest

KANSAS CITY, MO – EY today announced that Michelle Jacobs, Co-Founder of Alight Analytics, is a finalist for the EY Entrepreneur Of The Year® 2015 Award in the Central Midwest. The awards program recognizes entrepreneurs who demonstrate excellence and extraordinary success in such areas as innovation, financial performance and personal commitment to their businesses and communities. Jacobs was selected as a finalist by a panel of independent judges. Award winners will be announced at a special gala event on June 25th at the Sheraton Overland Park Hotel.

“Being named a finalist for the 2015 EY Entrepreneur of the Year award is an immense honor for both myself and everyone working at Alight Analytics,” said Michelle Jacobs. “It truly was a team effort, as we all strive daily to fulfill our company’s mission, which is to provide our clients with the means to improve their marketing ROI. To be recognized for those efforts is both gratifying and humbling.”

Now in its 29th year, the program has expanded to recognize business leaders in more than 145 cities in more than 60 countries throughout the world.

Regional award winners are eligible for consideration for the EY Entrepreneur Of The Year National program. Award winners in several national categories, as well as the EY Entrepreneur Of The Year National Overall Award winner, will be announced at the annual awards gala in Palm Springs, California, on November 14, 2015. The awards are the culminating event of the EY Strategic Growth Forum®, the nation’s most prestigious gathering of high-growth, market-leading companies.

SPONSORS

Founded and produced by EY, the Entrepreneur Of The Year Awards are nationally sponsored by the Ewing Marion Kauffman Foundation and SAP America.

In the Central Midwest, region sponsors include: PNC Bank, Smart Business, Common Ground, Lockton and Merrill Corporation.

ABOUT ALIGHT ANALYTICS

Alight Analytics® delivers global marketers powerful, actionable marketing analytics through ChannelMix®, a data-as-a-service marketing data aggregation platform. Alight eliminates cumbersome data gathering by combining online data, offline data, sales data and custom data sources together systematically for a single source of truth. As a pioneer in the space, Alight has been helping marketers solve their data problems since 2007.

ChannelMix, Alight’s data aggregation platform, automatically integrates online marketing data, offline marketing data, sales data and all other relevant marketing performance metrics to solve the ever-increasing challenge of siloed, disconnected marketing systems. Brands appreciate the flexibility of the ChannelMix Feed product, allowing their aggregated data to be fed to them and stored in-house. ChannelMix Self Service is perfect for agencies, providing a scalable and cost-effective data aggregation and reporting solution. For anyone seeking a more consultative approach, ChannelMix Full Service includes web analytics management, custom reporting, strategic services, analysis, modeling and training.

Alight Analytics was named a 2015 Top 50 Google Technology Provider by CIO Review, a 2014 Smart Company to Watch by Thinking Bigger Business, a 2014 Best Place to Work by the Kansas City Business Journal, the 2014 Best Business Analytics Solution Provider by Innovation Enterprise, a 2014 25 Under 25® award winner by Thinking Bigger Business and Alight’s Co-Founder, Michelle Jacobs, was named one of Ingram’s 2014 40 Under Forty honorees. Alight Analytics is a Google Analytics Certified Partner, a Google Analytics Authorized Premium Reseller, a MarketLive Integrated Partner, an Amazon Web Services APN Consulting Partner, a Tableau Software Alliance Partner and part of the SAP HANA Startup Program.

For more information visit https://channelmix.com.

ABOUT EY ENTREPRENEUR OF THE YEAR®

EY Entrepreneur Of The Year is the world’s most prestigious business award for entrepreneurs. The unique award makes a difference through the way it encourages entrepreneurial activity among those with potential and recognizes the contribution of people who inspire others with their vision, leadership and achievement. As the first and only truly global award of its kind, Entrepreneur Of The Year celebrates those who are building and leading successful, growing and dynamic businesses, recognizing them through regional, national and global awards programs in more than 145 cities in more than 60 countries.

ABOUT EY’s STRATEGIC GROWTH MARKETS PRACTICE

EY’s Strategic Growth Markets (SGM) practice guides leading high-growth companies. Our multidisciplinary teams of elite professionals provide perspective and advice to help our clients accelerate market leadership. SGM delivers assurance, tax, transactions and advisory services to thousands of companies spanning all industries. EY is the undisputed leader in taking companies public, advising key government agencies on the issues impacting high-growth companies and convening the experts who shape the business climate. For more information, please visit us at ey.com/us/strategicgrowthmarkets, or follow news on Twitter @EY_Growth.

ABOUT EY

EY is a global leader in assurance, tax, transaction and advisory services. The insights and quality services we deliver help build trust and confidence in the capital markets and in economies the world over. We develop outstanding leaders who team to deliver on our promises to all of our stakeholders. In so doing, we play a critical role in building a better working world for our people, for our clients and for our communities.

EY refers to the global organization, and may refer to one or more, of the member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK company limited by guarantee, does not provide services to clients. For more information about our organization, please visit ey.com.

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