PRESS: MarTech Series Covers Alight’s New Cross-Channel Attribution Solution

MarTech Series covers Alight's cross-channel attribution solution

MarTech Series, an information source for the marketing industry, is sharing the news about the latest innovation from Alight Analytics: ChannelMix Keys, a powerful resource for cross-channel marketing attribution. With ChannelMix Keys, marketers generate a single multi-character tag or “key” that can be attached to …

Alight Analytics Changes the Game With Its New Sports Marketing Analytics Solution

The Kansas City Business Journal interviews Alight’s Matt Hertig and Michelle Jacobs. We’re excited to introduce a powerful new product we’ve been building over the last several months: Alight Analytics’ Sports Marketing Analytics Solution. There’s a huge need for a product like this. Because their …

PRESS: KC Business Journal Covers Alight’s Growth, New HQ

The Kansas City Business Journal interviewed our co-founders, Matt Hertig and Michelle Jacobs, for an in-depth article on the recent move to our new headquarters and the high growth that Alight has achieved. Alight Analytics’ culture is built around working hard and having fun, so …

Alight Analytics Earns Spot on Inc.’s Best Workplaces 2017 List

Alight Analytics is one of the highest-scoring businesses with standout employee engagement. KANSAS CITY, MO (June 1, 2017) – Alight Analytics has been named one of Inc. magazine’s Best Workplaces for 2017, the second annual ranking in the fast-growing private company sector. Out of thousands of …